Our search engine marketing experts will ensure that your digital marketing plan is designed to promote visibility in search engine results through keyword and site content analysis. An assessment of keywords, competitors, and performance metrics are used to set a baseline, recognize opportunities, and plan our strategic approach to develop a comprehensive search engine optimization plan for your site.
SEO strategy is implemented through on-site content optimization, intra-site link building, directory submissions, keyword density evaluations, unique content, URLs, tags, and code optimizations. In addition, we keep a close watch on current search engine policies and best practices to rigorously ensure that we only engage in “white hat” practices without using techniques that can get a site penalized.
Frequent analytics-driven reporting gives measurable and actionable insight that informs our team and yours what is working. The data gathered is utilized not only to improve the SEO campaigns, but to gain valuable insights into your customer’s search habits.