Media Planning Tools
TRAFFIQ’s integrated media planning suite captures all elements of the media placement process. Offering a detailed view of inventory & audience attributes, targeting options, availability & pricing guidance across more than 1700 premium partners, TRAFFIQ’s buying marketplace is the logical next step beyond static & siloed list-based media planning tools.
TRAFFIQ media planning tools provide agencies & advertisers with a streamlined workflow management solution to more effectively find sites, distribute media plans, evaluate offers, and execute buys.
Agencies and advertisers communicate, negotiate, and transact directly with publishers inside the TRAFFIQ platform using our built-in site search, media planning, RFP distribution, negotiation management, and order execution tools.
Maintain & extend your buying power without losing brand or pricing control. Scale + reach + control = Maximum Return on Ad Spend and Client Satisfaction.
TRAFFIQ is the most elegant media planning tool I've come across in my time. It needs to be experienced to be appreciated fully.
Kent Kirschner, CEO The Media Maquiladora